Red Truck Beer Now Available at BC Craft Beer Retailers
“Nothing Delivers Like a Red Truck”
—Red Truck Beer Now Available in Retail Across BC —
October 20th, 2014 (Vancouver, BC) – If you live in the Lower Mainland, you’ve seen them. The iconic Red Trucks delivering the ‘Freshest Beer on Four Wheels’ to your favourite establishments. And now they’re adding a new stop to their routes – your local liquor store. Red Truck Beer Company has recently launched its line of bottles and cans so that you can enjoy their “Hand-Built” and Award Winning Classic Lager, Ale and their new offering – IPA at home.
“This is a fantastic next step for Red Truck Beer Company,” says Red Truck General Manager, Jim Dodds. “Our Classic Lager, Ale and Limited beers have proven to be consumer favourites for years and we thought it was time to let our fans enjoy them at home too. Our two recent awards from Sip Northwest Magazine’s Best of the Northwest is a testament to our brewers.”
In its third annual issue, Sip just announced Red Truck Lager has won 1st place in the “Best Lager” category and Red Truck Ute ISA won 2nd place in the Session category. “At Sip Northwest, we like to think we are advocates of local,” said Erin James, managing editor of IP Publishing, publishers of Sip Northwest. “Through this extensive and taxing process of blind tasting, we have found varying results over the past three years that give us even more producers and people to cover and celebrate in the Northwest. It’s very eye-opening to the amazing beverages being produced in our region and we hope it serves as a shopping list for our readers.”
And those aren’t the only awards Red Truck has been garnering. Earlier this year, Red Truck Ale took “Best Pale Ale “ at the Fest of Ales in Penticton, and Red Truck ’46 Porter won a Silver Medal at the Canadian Brewing Awards.
The 6-pack 355mL bottles and cans of Red Truck Lager, 355mL bottles of Red Truck Ale and Red Truck IPA are now available throughout BC in government and private liquor stores at $11.95 per 6 pack.
Red Truck Ale boasts a blend of premium Belgian malts, plus German and Pacific Northwest hop varieties, giving this luscious, copper-hued ale a wonderful complex aroma, a rich depth of flavour and smooth drinkability at 5.2% Alcohol.
Made with Canadian Prairie two-row malted barley and hops imported from Germany and the Czech Republic, Red Truck Lager is a beer with world-class credential at 5.0% Alcohol.
Red Truck IPA is a bright IPA filled with lovely floral, pine, and citrus aromas and flavours. This 6.3% Alcohol beer has a soft sweetness followed with a lingering bitterness which makes this beer an easy drinking friend suitable for all occasions.
To celebrate the retail launch of Red Truck Lager, Ale and IPA, as well as its impressive new brewery, the company has developed new packaging depicting its new home at the mouth of historic Brewery Creek, the infamous crows that fly past each evening at dusk, the Red Truck Water Tower and of course the Red Truck itself.
“We are creating a full-service Truck Stop in Brewery Creek right now,” continues Dodds. “Now that we’re providing consumers the opportunity to enjoy our beers in their homes, we are looking forward to hosting them in ours. They will be able to tour the brewery, host meetings, grab a bite to eat in the Diner and take home a six-pack or a growler. We’re working really hard to have it ready to host our consumers in the New Year.”
About Red Truck Beer Company
The Red Truck Beer Company is one of the fastest growing breweries in B.C. Red Truck Beer is a Vancouver-based operation that is focused on making and delivering award winning beers. We are currently building our new garage that will open up in Historical Brewery Creek in the New Year. We’ll take quality over quantity every time and if we are ever out of your favourite kind of Red Truck Beer, don’t worry we’re making more as slowly as we can.
For more information please visit www.redtruckbeer.com and stay tuned for updates on our retail shop, the Red Truck Diner and brewery tours coming soon!