In Beer In The News, Beer Me BC excerpts news from sources around the world of craft beer. Note that the opinions expressed within are those of the original source and not Beer Me BC.
Hoodoo Beer Run

Hoodoo Adventures presents the KVS Pub Beer Run, June 3

Hoodoo Beer Run
Hoodoo Adventures presents the KVS Pub Beer Run, June 3

There’s a new adventure race brewing in Penticton. 

Penticton, BC (May 12, 2017): Hoodoo Adventures announces the inaugural Kettle Valley Station Pub (KVS) Beer Run, taking place on Saturday, June 3 in Penticton. Sponsored by the Kettle Valley Station Pub, the race features a 10km course, down the scenic Kettle Valley Rail Trail (KVR), with stops at, and samples from, local craft breweries, including tastings from the Cannery Brewing Company, Bad Tattoo Brewing, Tin Whistle Brewing, Barley Mill Brew Pub and Highway 97 Brewery.

To enhance the fun, participants are encouraged to wear costumes. Runners must pre-register, by June 1 at

Hoodoo Adventures beer run flight The KVS Pub Beer Run kicks off with assigned shuttles starting at 9:30 am, from the Penticton Info Centre/South Okanagan Events Centre parking lot out to Square One Hops Farm. Stationed at the start line, Tin Whistle Brewing will offer the first, heady tasting of fresh Penticton brews before runners peel away for the historic Kettle Valley Rail Trail heading south into Penticton. As they drop into downtown Penticton, they’ll visit Cannery Brewing Company, and then make a unique “sustenance stop” at Tacos Del Norte and Burger 55 to refuel. Energized, participants will propel themselves past Hoodoo Adventures, enjoying their third tasting from Barley Mill Brew Pub en route, before making their way down Lakeshore to Bad Tattoo Brewing. Then they’ll head for Highway 97 Brewery, before finishing at the Kettle Valley Station Pub with live music, more beer, costume judging and swag bag pick-up.

Community involvement and promoting youth outdoor programming is important to Hoodoo Adventures. 100% of the net proceeds from the KVS Pub Beer Run will be donated to the Youth Outdoor Recreation Society (YORS), a subsidy program that funds outdoor recreation opportunities for schools in the Okanagan.

“We are really excited about this new event. The Beer Run is an amazing way to showcase the up-and-coming craft brewery scene here in Penticton, while promoting fitness and raising money for a great local cause,” says Lyndie Hill, Owner, Hoodoo Adventures. “We’ve had such a great response to the event on social media, within the community and beyond.”

The course brings together stunning scenery, hopping craft breweries, boutique eateries and like-minded active people, Hill continues. “This is the launch of what we believe will become a real signature experience for the area.”

The KVS Pub Beer Run
Saturday, June 3, 9:30 am
Penticton, BC
Cost: $75/person

Includes: Shuttle, run, tastings, a beer at the finish line, $5 coupon for food at the KVS Pub at the finish line. The first 100 people to register will also receive a branded 32 oz mini-growler.
For more information and to register, visit:

About Hoodoo Adventures
Award-winning Hoodoo Adventures aims to provide quality outdoor adventures and team events that highlight the best the Okanagan has to offer. The Penticton-based company brings together some of the most energetic, personable and dedicated individuals in the industry, offering outstanding instructional skills, playful attitudes and knowledge of safety management with a wide range of backgrounds, qualifications and experience.

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